Did I price my LTD too high? $499 for every 5 users
This is the before (1) and after (2). Info below the pics
Initially I thought we'll sell $499 plans (lifetime access) for every 5 users. So was aiming at teams of a few people, or more.
CONTEXT: We've made an eSignature tool (DocuSign alternative) and we're planning to launch with an LTD for traction.
But after an email blast and 1-2 weeks, we've only gotten 1 sale
Did we price it too high? I'm thinking about switching it up and selling individual plans, at a lower price. What do you guys think?
Anyone who's sold LTD plans in the past who can chime in?
Hi Daniel! I checked out your website. I see that your prices are quite similar to PandaDocu while according to the table on your Pricing page, you have fewer features. I think that the low rate of sign-ups might be simply a trust issue.
I would suggest improving the landing page and adding clear messaging about how your solution is different/better. If you have customers on other plans, try to upgrade them to the LTD. You can also ask them how much they are willing to pay upfront, or what kind of features you need to add so they consider paying what you ask.