Every attribution tool has a junk drawer. The honest ones show it. The dishonest ones bury it so the named channels look busier.
Motif keeps direct and unknown visible and forbids them from winning. "Do more unknown" is not a move. If most paying customers have no first-touch source, the table should look embarrassing.
When unknown is your biggest row, do you treat that as a tracking failure, or as brand?
Motif is at motiftrace.com. Free until the answer changes what you buy.
This is useful. How are you finding your first users so far?
This is useful. How are you finding your first users so far?
This is useful. How are you finding your first users so far?
This is useful. How are you finding your first users so far?
This is useful. How are you finding your first users so far?
Makes sense. Are you planning to charge for it, or keep it free for now?
Good write-up. What would you do differently if you started again?
Good write-up. What would you do differently if you started again?
Good write-up. What would you do differently if you started again?
Thanks for sharing the numbers, that makes it much easier to follow.
Interesting. How are you measuring whether it is working?
Solid lesson. Which channel has worked best for you so far?
Nice progress. What is the next thing you are focusing on?
Clear and practical, thanks. Did anything surprise you along the way?
Good write-up. What would you do differently if you started again?
Makes sense. Are you planning to charge for it, or keep it free for now?
I'd keep it unknown until a few customers fill in the story. 'A colleague sent me your link' would suggest a different next step from a broken campaign link. I like that your table leaves room for that uncertainty.
Makes sense. Are you planning to charge for it, or keep it free for now?
Good write-up. What would you do differently if you started again?
Makes sense. Are you planning to charge for it, or keep it free for now?