Do you clean up your email list?
I was just going through my email list and I was looking at the amount of people with 0 opens (maybe a couple 100s that don't have any open). I was wondering if I should clean up these or if I should just let them be for now.
What do you guys think? Do you ever clean up your list?
I open email using a client which does not run javascript, so all emails sent to me look like they haven't been opened. I receive a lot of emails asking if I'm still enjoying newsletters and, if so, click a link to continue receiving them.
I don't like those emails too much but I understand the logic behind it. I'd recommend doing something similar.
Interesting concept! Might be worth trying. Although I'm am not sure many of the people in my list would use a client like that since it's not really in the tech space. But I will test it out.