🤔Do you know that Keyword Difficulty is one of the SEO metrics that must be considered before choosing a keyword?
đź“ŚIt also helps you to decide which page of the site should be targeted for each group of keywords.
Check our Twitter Chat discussion on this topic here👉https://bityl.co/HRuk
đź’ˇKeyword Difficulty is one of the most important SEO metrics, which shows how difficult it is for a keyword to get the top positions on search engine results pages. People new to SEO may confuse the KD metric with the keyword competition metric in Google Keyword Planner. Keyword competition refers only to paid search results, and keyword difficulty score refers to organic search results.
đź“ŤHere are some critical, meaningful factors in the keyword difficulty analysis:
â–Ş Search intent
â–Ş Domain authority
â–Ş Backlinks
â–Ş Content quality
đź“ŤThere are two common ways to calculate keyword difficulty score:
By analyzing backlinks of top domains.
By analyzing backlinks of top URLs.
💡Serpstat KD considers the type of keyword – whether commercial or not. We use particular coefficients to calculate the "commerciality" of the request. Serpstat's algorithm is based on a formula of three indicators:
â–Ş number of backlinks
â–Ş URL complexity
â–Ş "commercial/noncommercial" types of requests
đź“ŤHow to use keyword difficulty in your SEO strategy?
Use Different SEO Metrics
Analyze the SERP Results
Don’t be Afraid of High Difficulty
Use Long-Tail Keywords
Compare the Values within One Tool
đź“ŤKD in Serpstat is measured on a scale from 0 to 100 and divided into four categories:
Low KD.
Average KD.
Hard KD.
Extremely difficult.
