Do you need to add AI to your product?

The questions I asked myself and many other founders and indie hackers probably ask.

Disclaimer: I am not an AI expert :)

I dive into thinking about it in September when we got in the top 20 Slush. I prepared for the pitch and look at expanding my horizon of what the future of our product can be. I came across this article about Generative AI and Tech from NFX https://www.nfx.com/post/generative-tech and that is when it striked me:

"Every no-code builder will become the generator"

Webflow --> AI-generated website builder
Bubble --> AI- generated application builder
Typeform --> AI-generated forms

After the ChatGPT release, without hesitation, we decided to experiment and add ChatGPT outputs to our forms and flows builder. We generated the most effective forms to convert more leads for different fields and added them to our builder with NO-CODE.
https://app.marbleflows.com/ai-generated

The results were pretty great, users generated forms, and we got #1 on Product Hunt.

So, if you think about the synergy between AI and your product here are my NOT expert thoughts:

Why add AI to your product?
🏃‍♀️ Find the fast-moving water
I was in EdTech for a while before, and when COVID hit edtech became the fastest growing field. There was a lot of investment in EdTech and interest. Everyone in the field got a lot of benefits, but mostly smn who were there for a long time. Great article about the Fast Moving Water
https://www.nfx.com/post/find-the-fast-moving-water

💡 It will become a standard.
So, there are certain expectations on the market, and with ChatGPT's crazy success, AI as a part of any product will become a standard.
Further on, your customer will ask you, is it made with AI? Do I generate it myself? Why do I need to write this text? :)

💫 It can really give a super POWER
You can help increase the Wow effect and automate basic things in your product.
Let's say forms, anyone who wants to build a form for a specific need if does not know which questions to ask would need to search first or ask ChatGPT:) If it is a part of your product then users will not leave and get extra value inside.

Customer support is one of the fields in which I also see huge potential and stories from founders about how to automate customer requests with AI just support this.

What are the options for your product and business to add AI?
💡 Use AI to automate processes (Support, Email, Programmatic SEO, Visuals)
💡Add it as a feature in your product and test
💡 Pivot to AI-driven product
💡 Build a new product with AI at its core