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Do you use software to manage your content creation strategy?

Arguably, a good sales strategy involves a well-thought disciplened social-media content creation. I'm looking for a provider that can benefit in three well defined areas:

  1. Provide insights on past performance.
  2. Well delivered reminders to create content.
  3. Discover useful content & trends to get involved.

There might not be a "perfect" product to fill all my requirements, but I would like to know what has been your approach to the problem?

Thanks, :)

on October 4, 2020
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    I use Notion to document and remind me of things.

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    I do this intuitively. Been doing Keyword Research and Content Gap analysis via Ahrefs and SEMrush but generally speaking it's just too tedious.

    IMHO if you write content with the reader in mind you can get pretty far. The main focus should be on delivering value.

    Of course, if you want to rank in the top positions you have to exploit other strategies but that's for another stage I guess...