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Does Saying “Link in Bio” Affect Your Instagram Post Performance?
by
TK
https://blog.hootsuite.com/experiment-link-in-bio/?utm_campaign=all-alwayson-glo&utm_medium=amplify&utm_source=employee&hsamp_network=linkedin&hsamp=bpCAgcvkJOXW7&post=6047b4571c12bb00089ba498&owl=AMP-m-bpCAgcvkJOXW7&network=Amplify-linkedin
Came across this article from Hootsuite and thought it was an interesting concept. A few flaws in their methods though.
For one, the testing was pretty weak. I've read that the same image posted multiple times from different accounts can actual help it spread.
Additionally, they didn't account of click through rates to the profile from the discover/feed page.
I have a feeling if there is any meaningful effect from saying "link in bio", it would be from the increased clicks through to the posters profile.
Has anyone else experimented link this with Instagram?