Thanks for posting this article
If I take an objective look at it now, our first theme was nowhere near good enough to be accepted to Themeforest. Of course it looked fine to me back then — just proof of how perspective changes when you gain more knowledge and experience.
We kept going because the reviewers started giving a more positive feedback as to what still needed to be improved. On the 8th attempt we got a soft rejection, and I couldn't believe my eyes. It was finally happening: we were inches away from acceptance. We made some further (and final) adjustments, and Radial finally saw the light of day.
e both expected that it would sell at least decently, but we didn't expect for it to sell that well. We even made the weekly best sellers list. This was the best possible incentive to keep going and to keep learning.