Effective Sales Messaging 101: Emotions > Rationality

Rule #1 for effective sales messaging is Emotions > Rationality.

On the one-year anniversary special of Rambling Sessions, Belal Batrawy showed us how selling processes employ the different parts of our brain and how we can optimize for the same.

To learn more about the sales brain and how you can train yourself to evoke the appropriate part of your prospect's brain to sell better, find Belal's full session here ⬇️⬇️⬇️


  1. 3

    This is a super informative post! Changed the way I look at sales messaging. Loved it :)

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