Elephant in the room: take a 24 sec look at our landing page, please
Hi! There is a SaaS landing page. I launched several Reddit ads and conversion wasn't too great at the landing stage. Wondering if there is something obviously out of scope about the first couple of screens=scrolls.
Could you take a 24 sec look (as an average visitor does) and tell
-- Have you got what's the product about?
-- Are there any things that don't look good?
Link: https://knei.space
Thank you!
Hi Semyon (@eyedle)
That's actually a great idea to get connected with selected persons in our life. Overall your design is very cool, especially logo I liked the most.
However, looking at your landing page, initially, I didn't get to know about how it works.
So, I suggest recording a video, and showing how it helps the target audience, especially focusing on "how it solves peoples problems, why it need it", you can also exaggerate that without using it, how it ends many relationships and lost time, emotions, feelings and many more... Because sometimes its good to show a bit fear, in order to show the importance of it.
Secondly, I really think that the above part, I mean some of the problem-solving methods, you can cover with the user's testimonial section, where people record their video and give feedback on how it helped to make their lives easier. It's fine as of now to record videos from your friend circle. The stuff matters, not quality, at this moment.
I noticed by clicking logo image it is not redirecting to the home page; you can correct it.
While, the hero section paragraph text font doesn't look good to me.
As an SEO guy, I definitely recommend creating a blog for better ranking. I mean if you have decided to move ahead with your product, then find out target keywords and create content around it, so it starts ranking those pages to get good organic results over the long term.
Hope that helps! LMK
Hi Uday! Thank you very much for reaching out to the post, especially after some time. I've updated the page last week and it's important that you pointed out the remaining flaws to work on further.
Your review is very thorough. Demonstration of what the app does is really crucial here. I'm not really good in video making. Thought about slideshow or short gif-like video sequence to start with.
Logo and text are handy remarks, will think on what can be done. Going to pick the font specifically.
Blogs can be useful. The thing that slows me is that I can't quite estimate the impact of having blog pages on leads/conversion.
Thank you again!
Hey Semyon
1.) "I'm not really good in video making. Thought about slideshow or short gif-like video sequence to start with."
2.) "Blogs can be useful. The thing that slows me is that I can't quite estimate the impact of having blog pages on leads/conversion."
-It's for a long-term game. If you are only looking for short-term success at the moment, you can focus on cold email outreach.
Let's connect on Linkedin! (If that's fine with you)
https://www.linkedin.com/in/udaytank/
Hi Semyon!
First look, didn't know what it was about - the hero title is not specific.
I thought that the service reminds you of birthdays, and then saw that it has a journaling feature with audio recording/transcription.
Here are some ideas, depending on how you are targeting B2C/B2B.
In my opinion, B2C, Facebook does the job of updating you of friends' birthdays, and Linkedin - but the need for relationship building is not that great.
In B2B, there's money in-between, and salespeople are more motivated to have context for cold-calling/cold-emailing.
B2C
Improve personal connections - suggestion
-> Never miss birthdays, wedding anniversaries, or any special day for your loved ones.
-> Always forgetting the birthdays of your loved ones? Knei helps to keep in touch with people you care about.
B2B - salespeople
Salespeople are in the relationship-building business. Some CRMs/Linkedin keep you updated on birthdays, job changes, etc.
Improve personal connections - suggestion
-> Know the right time to call for stronger client relationships. Knei AI keeps you updated on client's public life, without losing time on Linkedin, Facebook, or media outlets, so you always have context to reach out to them.
Hi Alexandru! Thank you for the detailed considerations from a business-model perspective. I stick to B2C. Your suggestion got me thinking that wording should be more straightforward. People probably don't use "personal connections" phrase much. Although it's quite a good descriptor which may be applied in materials.
About the birthdays fair enough. Social media' setback is that meaningful connections can be distributed between different platforms plus diluted by occasional contacts. It creates a lot of noise trying to keep in touch with particular people.