Ever realized that Growth Marketing is like building a plane while you fly it?

As a Growth Marketing Manager, my ordinary workday has so many variables in it –but everything revolves around ensuring growth and LEARNING.

I wake up every day knowing that I have to learn something in order to grow something. And I have to grow something in order to learn something.

Do you know what that entails?

Mistakes!

Yes, every single day comes with its own trials and errors.

But in the growth marketing planet, never making a mistake is a mistake. You try, fail, LEARN, grow, and move on. It's like building a plane while you fly it!

There's never a day when a marketer is not learning.

This has made me realize that marketing is a game of learning your way forward.

Your willingness and ability to learn is really a measure of your willingness and ability to grow into a T-shaped marketer.

Tell you what, every T-shaped marketer, I know & admire, is always LEARNING continuously.

In fact, I have since realized that most of the great marketers, that have been in the game for decades, don't act like they know everything.

They have all understood that marketing never reaches a point where learning stops.

So, speaking of learning, did you pick up anything new in the last couple of days/weeks?

Care to share? 😅