Feather - A No-Code Blogging Platform for Notion - Made $600+ in MRR in only two months
Bhanu Teja is the founder of the blogging platform Feather that uses Notion as the CMS for your blog. He successfully grew Feather to $600+MRR in a very short span of time by acquiring 50 customers in 6 weeks. Bhanu decided to use the Notion editor for his blogging platform instead of building his own editor as he believes it is a powerful tool that fulfils the blogging needs.
Founderbeats.com interviewed him and he had some interesting insights to share :
How long did it take you to acquire your first 50 customers, and what was your growth strategy?
It took 6 weeks to get my first 50 customers.
My growth strategy was simple.
- Building in Public on Twitter
- Provide excellent customer support to all my users.
I used to sit for many hours to help set up a user's blog sometimes. I even helped many people to migrate from their existing blog to Feather. What this means is: that I need to manually copy everything from their old blog to Notion, set up everything, and create a blog out of it. I spent hours and hours getting every single customer at the start.
In the end, this helped with the word of mouth. People started talking about Feather on Twitter. They started recommending it to others and their friends. In the end, it was all worth it.
I had some initial momentum when I launched it. I did everything I could, to not lose that momentum. From my previous MDX.one experience, I know it's tough to get the momentum once it's lost.
So, I decided to celebrate every single small win. Even today, if I get a new customer, I celebrate it with a tweet. I remember the days when I struggled to get even a single paying customer. So, I like to celebrate every single customer I get.
Which technology stack are you using and what challenges and limitations does it pose?
I am using Remix (React), deployed on Cloudflare Workers.
My main challenge right now is figuring out a good economic caching strategy. My server bills go to $100s of dollars even now. So, I need to do something to reduce this. Still figuring out the best way to do this.
I have some ideas that I am going to implement in the coming days. Will have to wait and see how this goes.
What have been some of the biggest insights you've gained since starting your entrepreneurial journey?
Everyone's path is different. We don't ever see the full picture behind a business based on just what a person posts on social media and other platforms.
So, it makes no sense for me to follow someone blindly or compare myself with someone else.
Another major insight that I learned is: Luck definitely plays a role in whether I become successful or not. If I did everything I did exactly in the same way for the second time, I am not 100% sure that I would get the exact same results. The context changed, the environment changed, and a lot of things changed.
Complete interview & more founder insights around building profitable Micro SaaS products are on Founder Beats - Founder Insights
