Feedback on designs for a Deal management systems for VC funds / lawyers / Investment Bankers

September 1, 2018

Guys, we just finished designing the first version of "Tribe", which is meant to be a deal management system for VC funds / lawyers / investment bankers. Would love to get your comments: https://projects.invisionapp.com/share/R5N9ZMF9BYD#/screens/311892819

Subhro Sengupta

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1. I’m not in VC/IB
2. Overall the visuals look nice but there is a lot of generic content, which makes it hard for me to understand the value the tool is delivering (maybe your target customers could project into it, but I’d consider sticking real content in there, such as real steps in closing a deal vs ‘80% progress’)
3. The most designed out flow seemed to be the sign up flow. Then you drop people right into a fully baked/loaded content app when normally I’d expect the app would be totally empty their first time after signing up. Not sure if that’s what you’re trying to test here but you may want to focus more on getting from empty to full. Maybe that would help people understand the value of what the apps doing and how it specifically helps VCs/IB’s? I’d expect you care more about “does the app add value” questions vs the “how did you like the experience of creating your account”.
4. I’m just one data point.
Austin

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8 years ago
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  Hey Austin,
  
  Thanks a lot for the reply. Really appreciate the time taken. The data that you see is simply to show how the design will look and the designer did not customize the test data. The app let's all members of a deal team be on a single platform and helps deal managers montior overall deal progress. As for the sign up, it will be consolidated into one page in the actual app.
  
  The questions are insightful though. Will keep them in mind :)
  
  Subhro Sengupta
  
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  8 years ago
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