I built and launched a blog to do some content marketing for my app Flowchart Fun this week.
https://blog.flowchart.fun/
I would love get feedback on the site design, the functionality, and whether or not it will help support / drive traffic to the product.
Thank you!
The pairing of 'runs locally' + 'no API keys' is undervalued positioning. It speaks to the technical buyer who has already been burned by SaaS tools that changed pricing, added rate limits, or went down at the wrong moment.
The one-time purchase model makes sense when the tool does a defined job well. What's the job this tool does?
It can gain quality traffic only if you can develop Some quality content to your blog the content that related to your niche
a) give the audience a reason to be there
This will give you content for google to be able to rank
b) give to google a reason to rank you
Rob, while the design is clean, you may want to add table of contents & breadcrumbs.
I'd also highly recommend hosting your blog on flowchart.fun/blog instead of blog.f structure. When the blog is on a subdomain, it is effectively considered as a seperate site & bringing in traffic a bit harder.
Write a lot of value driven content fast (assuming you have found keywords your users are searching for) & have patience for the magic to happen.
Realistically, it takes 4-6 months to see greenshots provided you do the basics right (kw research, content velocity, page speed, internal links etc)
Cheers and all the best
I appreciate all the feedback here! I'm working on getting my blog over to the main domain! (It's difficult from a technical perspective)
I appreciate the solid advice from the IndieHackers community as always!
You'll need to add some more content. There are only 2 posts. And what about a dark theme?
Hi Rob!
Firstly, the projects looks greats, and it's really fun. However, I do not understand the project's target audience and the problems it solves. A few words about the project in an introduction article would be helpful for visitors like me.
It has a clean design that I really like. Additionally, I strongly recommend placing the blog on the main domain (flowchart.fun/blog/) instead of subdomain. In terms of SEO, it works much better.
The last thing is the content. It should answer the questions your target audience looks for in Google.
Agree with the first paragraph here. As it stands i think you would be looking a high bounce rate. Visitor arrives thinks "?" hits the back button. It's important you can quickly, clearly and simply communicate what you do, who you do it for and why they should be interested (benefit).
This may help: https://landingpagehub.net/value-proposition-statement-guide-ffw-1-5-1/
However, if your traffic source is google based on SEO then, they wont land on this page, they'll land on the blog post page and as long as you have a compelling headline (reason to read on) and they see what they expect to see you should be ok, and so -in this case - your home page here is only relevant, if you are directing traffic here. In other words, there might be other things worth prioritising - like nailing down your traffic strategy, otherwise you're putting the cart before the horse nd wasting precious time.
In short to answer your question your blog will not drive traffic - you have to drive traffic to your blog.