Hello dear community!
I'd love to know your thoughts and feedback on the product, the website and if you understand the message clearly.
Thank you very much!
It's a good start, and to improve it I think you can clarify your messaging and benefits.
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Landing Page
As a business owner, I want:
High Reward (benefits)
Low Risk (easy to install, not much time required, low cost (to try))
Solutions to my specific problems (i.e. the more you can identify the exact problem I'm having in your messaging, the better)
Let's think about your typical user:
Your current hero text is:
I like the customers into powerful advocates, but that isn't the main benefit we are selling. That's the "how".
I would re-work this into something like:
"MULTIPLY YOUR ECOMMERCE SALES"
"Ekoma turns your customers into advocates. Tap into their network with the
power of referrals"
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I don't know what this means. It doesn't tell me anything. Focus on benefits.
This is a lot of text. The key points are:
Repeat customers refer 50% more people.
Referred customers are 4 times more likely to place an order.
Referred customers are more loyal, spend more money, and refer more customers themselves.
Those are good benefits, and important. Now I want you to tell me how you do that for me, how easy it is, and how much it's going to cost me. (Add some CTAs liberally, i.e. "TRY FREE FOR 14 DAYS" (underneath, you could include "Get started in ___ minutes").
Your competitors are other marketing solutions (vying for the users time + money).
So you might want to include something like "Referral marketing is the most effective way to increase your sales, and you can have your program up and running today, bringing you high value leads and sales, in less than _ minutes"
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Pricing Page
Doesn't make sense
I don't understand what "orders processed" means. Is that total # of sales in my store?
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Thank you very much for the detailed feedback!
I really appreciate it!
Frankly, I've checked its SEO friendliness and It doesn't look good: https://partnerbenchmarkingtool.com/report/71403294b61b4ddbbb01c32dce3ed0d5
Love the resource, thank you very much!
The website is done really well. It looks very beautiful, the colors match, there is not too much text, and I clearly get the message in a few seconds. Congrats!
So what could you improve..., well I noticed that mixed content weakens you website' security, meaning that it collects some urls, images, ... over http instead of https. Upgrading insecure content would make it look even more professional.
Best wishes
I have noticed that as well and totally forgot to fix it. It comes from the staging domain which is on HTTP.
Thanks for reminding me!
Really nice! Clear message and a great looking page!
The large top image and screenshot at the button hover becomes a bit blurry on a high resolution screen and could befit from a high resolution version.
Thank you very much for the feedback. I'll absolutely fix this!
Looks really good! The set up is clear. Love the huumaans images. What did you use for the animation?
I simply used jQuery actually, it's pretty simple and straightforward. What animation in particular?
The website overall looks very good, the footer it the best I have ever seen. I would remove the animations from the text in the hero. It delays the time the user can read what you do and I don't see a valid reason for it.
Noted, thank you very much for the feedback!
Love the landing page and animations! Message is very clear.
Thank you!