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Find laser focused target audience for Free

I cold-emailed 40 people and got 2 paid users.

What a perfect way to find a laser-focused target audience for free!

Here's how I did it:

  1. Go to Google.

  2. Type: site:linkedin.com "content creators" "New York" "@gmail.com".

  3. Then, I used the "email extractor" Chrome extension to get emails and pasted them into a custom-coded Google Sheet to send emails to all of them, as I already have a Google Workspace email with which you can easily send up to 1000 emails per day.

I used 100% plain text email, no links.

I tried and tested many types of email marketing tools, but all of them add tracking codes that trigger a Google spam filter and land them in the updates or promotions folder. But here, I land directly in the primary inbox.

Now you may be thinking about how I tracked paid users without any links or UTMs in plain emails.

To track where they came from, I added one simple survey asking how they discovered us. They mentioned my email. I added this survey just after payment as part of the user onboarding process.

I hope this helps you find your users.

on March 22, 2024
  1. 1

    Just tried this with a small sample. Seems like it works ok but the extension only seems to pull emails from one (the first) page from Google. Then I had to clean out the junk so it resulted in 4 emails for the given search. Maybe I am doing it wrong.

    Thanks for the tip and also the spam filtering consideration!

    1. 1

      You can continue loading result pages; it will automatically collect emails. Then, you can use an email verification tool to verify emails and bypass any disposable emails.