First active user — he came back on his own
Week 10. The numbers look bad:
- 1,300 visitors
- 30+ cold emails sent → 0 replies
- 15+ DMs → 0 replies
- 1 sign-up (2 weeks ago, inactive)
I was ready to put CLOBSOW in maintenance mode.
Then that one inactive sign-up came back.
Without any message from me. Without a reminder.
Without a "hey did you check it out" nudge.
He created a client.
Set up a project.
Used the AI SOW Writer (290 API tokens).
Logged timesheets.
The full SOW-to-delivery workflow — used voluntarily by someone who found me through a LinkedIn comment on his own post about SOWs.
The entire journey:
- He posted about SOW inconsistency on LinkedIn
- I commented with relevant insight (no product mention)
- He clicked my profile
- He visited clobsow.com
- He signed up
- He went quiet (I sent 3 messages, no reply)
- I stopped chasing
- He came back and used everything
What I learned:
- Chasing kills interest. Patience builds it.
- 30 cold emails = 0 replies. 1 comment = 1 user.
- Nobody uses your product on YOUR timeline.
- The first active user is worth more than
10,000 impressions.
Other updates:
- Acquired clobsow.com (was clobsowagency.co.uk)
- Google AI gives full product overview when asked
- 4 voiced demo videos on YouTube
- Interactive demo on landing page (no sign-up needed)
- New colour palette: cream/navy/orange
- 500+ LinkedIn connections
- Best post: 993 discovery (49% strangers)
Revenue: still £0 from CLOBSOW
SmartBot: ₹27K/month (trading bot, separate product)
Active users: 1
Next steps:
- Wait for his feedback
- If positive → ask what he'd pay
- If he stays 2 weeks → ask for G2 review
- If he refers 1 person → flywheel begins
clobsow.com
https://www.youtube.com/@alokbhalke7932/playlists
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