First time recorded "Founder video" for landing - please advice
So, the product itself requires the user to speak, so I thought it would be a good approach to speak first.
Please check how it looks/sounds - https://prepto.tech/
It's a voice-first AI coach for interviews, for people who have experience/knowledge/skills, but are having a hard time performing on interviews.
Video feels like it jumps in to the middle of a process, which is a bit disorientating. I think it could be improved with editing, keep it focused, cut any fluff, get to the point quicker etc . It's too long at the moment and not engaging enough to hold interest for that time. I'm sure you can improve it and tighten it up a bit to give it more impact. Good luck.
Thank you, not engaging enough - exactly, now I see it too, it's quite boring to listen, until you are my mom or me. Will try better next time, practicing with that type of content for short form videos rn
I think the video is quite clear and is a good demo in my opinion. Although it is quite long, maybe that's not a bad thing
Thank you, will do better, definitely worth making it shorter & more engaging!
I checked the page and the main issue is clarity. There is a lot going on, so it takes too long to understand what the product actually helps me do and who it is for. I’d make the hero much more specific and cut anything that doesn’t help the first impression.
I’d also make the page easier to scan. Shorter sections, clearer hierarchy, and tighter copy would help a lot. The screenshots could also do more work for you. Right now there are quite a few of them close together, and they are a bit small, so it’s hard to quickly understand what I’m looking at. Fewer, larger screenshots with a bit more breathing room would probably make the product feel easier to grasp.
Can't comment on the video itself, but I can tell you the landing page copy is doing a lot of things right.
"Your interview is coming. Aria runs the prep." This is one of the better headlines I've seen on IH. It names a real moment (the interview is coming) and positions the product as the solution in the same breath. Most SaaS landing pages describe what the tool does. This one describes what's happening in my life and why I need it now.
The 4-step process is clear. The pricing is simple and upfront. The "vs ChatGPT" comparison answers the obvious objection before the visitor asks it. The privacy note and cancellation policy reduce friction without being buried in a FAQ.
The one thing I'd change: your main headline says "AI Agent for Interview Prep." That's a category label, not a hook. The real headline is the line right below it. I'd swap them. Lead with "Your interview is coming. Aria runs the prep." and make "AI Agent for Interview Prep" the smaller descriptor above it.
Also, "First goal free, no card" is strong but easy to miss. That's the most powerful objection killer on the page. Consider making it part of the CTA itself: "Start your first goal free, no card needed" instead of "Start your first session free."
The hardest thing about B2B is that you're often selling to someone who didn't budget for your category. They need the result you provide but never planned to pay for it.
The products that win here usually create a new budget line (by being categorically new) or steal from existing budget by making the ROI comparison obvious. Which of those are you trying to do?