Reddit's share of AI citations grew 73% in four months, and it's now Perplexity's single largest citation source (Tinuiti, Q1 2026). Most companies have zero presence there while competitors have been quietly building it.
The problem I kept running into: people know Reddit matters now, but have no idea where to show up. Which threads. Which subreddits. Which conversations about their category are already happening with a competitor's name in them instead of theirs.
So I built a free check for exactly that: enter your company, it scans real Reddit threads in your category, (the ones that are getting cited) and shows you the ones where competitors are getting cited and you aren't.
Free, no signup: monroya.ai/reddit-check
A few things I learned building it that might be useful if you're doing anything similar:
Archived threads are a trap. Reddit auto-archives posts after 6 months, and archived threads can't accept new comments. The data source I was using snapshots posts shortly after creation, before archiving happens — so the "archived" flag was almost always false even for dead threads. Had to use post age as the real signal instead, which means returning fewer results, sometimes zero. That's the right tradeoff: a thread you can't reply to is worth less than an empty result.
Genuinely curious what people find when they run it on their own company — and whether the results feel useful or just noisy.