My favourite examples when it comes to creative, authentic and human-centred marketing.
Harry Mack is using Omegle to meet and freestyle to random people and build his audience and community.
This guy is unreal and I love watching him every day spreading love & positivity.
Check him out https://www.youtube.com/watch?v=BgCUCg9aMyA&t=3s
Now that he has become more popular he is working on online rap courses and people are joining Omegle just to meet him online!