From 0 to $100 MRR in 2 Weeks—What Now?
A few weeks ago, I launched a small side project with no real expectations. Just something I built, put out there, and mostly ignored. Then, I decided to take it more seriously after acquiring a better name AI Humanizer.
I started driving traffic using:
- Directory listings (surprisingly effective)
- Cross guest posting (easier to get post in small blogs)
- Reddit posts (not self-promoting, just genuinely helping people)
For the first two weeks, things moved FAST. People signed up for free, then converted quickly once I enabled Stripe. Hit $100 MRR in 14 days, and I thought, "Okay, maybe there’s something here!"
Then… things slowed down. Growth felt stuck.
Maybe there are too many similar products. Maybe my initial traction was just low-hanging fruit. Now, I’m trying to figure out the next move.
Since this is now turning into a full-time project, I need to scale beyond just early adopters. Thinking about SEO, partnerships, maybe even ads.
Curious—if you’ve hit this kind of plateau before, how did you break through? Would love to hear thoughts!
You really got a nice brand name. Maybe you do a survey with the visitors and find out what they are looking for exactly and then optimize the pricing.
congrats and thanks for sharing your tips
can you expand on "cross guest posting" and give examples? Are you writing content and having them post it to their site, or just asking them to review your app?
also which apps directories do you recommend?
Amit, this is an incredibly inspiring story! Reaching $100 MRR in just two weeks is an amazing achievement.
As soon as a person registers, email them and ask them why they registered. You'll discover why people want to use and pay for your tool.
Then, when a person churns (I see too much churn in your chart for only 2 weeks), send them a message to know why they stop paying. You'll find out the key things to get it better. Maybe it shouldn't be a subscription model but a pay-per-use. I don't know.
Lastly, don't stop the things you did to get to 100 MRR. It's the other way around, you make them more and more and even faster! Keep doing the same thing over and over until you get 1000 or even 2000 MRR. Just then, you jump to another type of marketing and sales actions.
That's good to hear , as someone who just build a product and need to start product marketing . The three points looks good to start with .
This comment was deleted 9 months ago.