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From Developer to Marketer: How I Got 1000+ Sign-ups in Less than a Month, Only with Social Media

As a developer passionate about product building, I felt frustrated after building a product and not getting any users. I felt like I was in the middle of an ocean, wondering how I could bring users to my site as I had no experience with marketing.
Little did I know that by leveraging platforms like Facebook Group, Reddit, Hacker News, Twitter, and LinkedIn, I would exceed my expectations and gain over 1000 sign-ups. Here’s how I did it.

Transitioning from coding to marketing necessitated a profound understanding of my target audience and the development of compelling messaging. The learning curve was steep, yet my resolve to succeed remained unwavering.

Reddit: Reddit was my first choice for starting marketing, although I initially used Reddit for socializing and keeping up with the news. I targeted my audience and posted on related subreddits. Although the journey was not easy, as some people were quick to criticize my product, I discovered it was a valuable way to gather feedback and improve the product
reddit

Hacker News:
One of my friends told me to try to post on HackernNews. Also, he advice me to beware of not spamming. For a test purpose, I submitted my domain URL and it got featured. I got a huge response from HN.
hackernews easyfrontend

Twitter:
Twitter proved instrumental in amplifying my reach and directing traffic to my website. Through the dissemination of relevant content, engagement with related communities, and active participation in industry conversations, I expanded my audience and attracted potential users. I found many developers and product owners who were in the same stage of marketing.
twitter post of Easyfrontend

LinkedIn:
Previously I used LinkedIn for job searching and application purposes. I went differently to post updates about my product on LinkedIn. I got a good response from it as well.
Linkedin easyfronend

While I posted on this someone featured my product to DailyDev and Dev. to.
I found a consent visitor from here.
I also made some small videos about my product and how it works and posted them as a reel. Some influencers are interested in making a video on my product for free.

Today I launch it to ProduchtHunt. Show your support. Its mean a lot to us.

easyfrontend produchtunt

on May 5, 2024
Trending on Indie Hackers
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