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From MBB Consultant to AI Entrepreneur: Alexander Le’s Journey

Jakob here 🖐

In my newsletter Fake Mayo I share weekly stories (interviews) of how founders got their first customers.

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Alexander Le, a Dane with Vietnamese roots, dreamed of starting his own company from a young age, inspired by his parents’ hard work.

A straight-A student, he graduated university with top honors and landed a prestigious role as an MBB consultant, working 70-80 hours a week crafting strategy presentations. Though initially engaging, the job left him questioning if he was squandering his youth

The idea for AI Flow Chat, a no-code AI workflow builder, sparked in his mind. Alexander began sharing his journey on X, but early posts gained little traction, garnering just 10-20 views.

Despite setbacks, a viral demo of his SEO article generator exploded to 3.2 million views, boosting his followers from 100 to 600 overnight.

Quitting his job, he launched AI Flow Chat on April 21, 2025, targeting non-technical users to automate repetitive AI tasks

His SaaS offers a free plan and a $20/month Basic plan with unlimited runs on Fast and Standard models.

Marketing on X and Reddit, Alexander refined his pitch from “Turn 3 Hours of AI Work into 3 Minutes” to “Tired of Repetitive AI Tasks? Make Your Own AI Wrapper,” driving signups from 1-2 to 10-15 daily.

With 26 days left to secure his first paying user, Alexander focuses on enhancing value for his growing user base.

Read the full story
https://www.fakemayo.com/p/how-alexander-le-grew-his-ai-tool-for-non-coders


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on July 23, 2025
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