From Photoshoot Hell to AI-Powered Ad Magic: My First Indie Hacker Launch with PRSM

Hey Indie Hackers,

Ever been stuck in photoshoot purgatory? You're hustling your e-com side gig, got great products, but then it's time for new visuals—models flake, locations suck, lighting's a joke. Weeks wasted, cash burned, and you end up with like five usable shots that barely move the needle. That was me, grinding through my fashion hustle, ready to quit.

I'm Modi, solo dev out of Melbourne, and I got fed up. So I built PRSM (prsm.so)—AI that takes one crappy product photo and spits out a whole library of pro-level images, videos, and ads. Upload it, tell it stuff like "make the bag brown instead" or "go from beachy to cozy winter," and it's done in minutes. No more drama.

What sets it apart? It's smart about what actually sells—pulls from real ad data to suggest winners. Stuff like:

• Endless tweaks: 4K shots in vibes like sunny Provence or gritty Tokyo streets.

• Quick videos: Static to moving clips that hook on feeds.

• Brand lock-in: Keeps your colors, fonts, everything consistent.

• Shopify hookup: Grabs products fast, no hassle.

Did this all bootstrap-style, late nights after work, fixing the crap I hated. Beta folks (think Glossier/Everlane types) are cutting ad costs and launching campaigns same-day. It's my secret weapon for DTC folks sick of the old way.

If you're in e-com or fashion as an indie, hit me with feedback—what's your worst creative headache? Jump on https://prsm.so for a free spin and tell me: game-changer or needs work?

Comments below. Let's talk. 🚀