Giving away value to people is a strange feeling. I spent my career learning and growing my product design expertise and now that I'm starting a Design-as-a-Service style agency, not getting paid for the same value add I used to was a tough pill to swallow!
So when I put a post out on Reddit, offering free Product Design advice for SaaS founders, I was worried at the volume of requests and making my services look cheap.
One of those worries ended up being true, and the other was completely idiotic. Guess which is which. Haha.
Initially the post started out slow, but after I recorded a few looms and shared them back with the founders in the comments... it picked up some serious steam. At least for a single person trying to do this on the side.
I ended up recording 11 videos (so far).
Here's one for example (for a product I thought was really cool): https://www.loom.com/share/a61b0653732b4f498f07854fa8cbaefd
So far, I got one lead from it, but got to experience some really cool, very early stage, products that I'm excited to watch grow.
I did not think I would get so much satisfaction out of giving value away for free. And it really helped with my own confidence that I can provide great value for clients.
-- The Sales Pitch --
I'm a solo-founder and freelance that just launched Productized Product Design services @ https://383studio.com
Basically, you sign up for a monthly subscription cost, you get unlimited designs, unlimited revisions, and access to any and all files for your product.
We do UX Research, Product Strategy, and Product Design - so anything you'd hire a FTE designer for, without dealing with all of the hiring.
Great experiment honestly! It's an iterative learning curve of whether this would work for you. We've seen product + service work really well.
I just launched a productized service as well! Shopify development as a service. This model is really popping off and for good reason.
Hi Brandon,
I think it is really great that you experienced the satisfaction from helping the customer and not from getting money for it.
Having the mindset of wanting to help the customer instead of focusing on growing your income will (unconsciously) help to make the right decisions towards a better product and thus ultimately a more profitable business.
I am rooting for you.
Thanks Simson!
Just watched your example video and I think your feedback was spot on. I actually don't mind the production quality because the content quality was good.
Thanks Bryan!
It's definitely a raw bit of feedback on the fly, so I'm glad it was good value.
It is a good starting point to start giving out free stuff. I try to help people here on IH and it is definitely fulfilling.
Just a little notice: based on the video you sent, I think you should put more effort into it. There were multiple parts of the video where you went silent, because you couldn't find the words. Eliminating this could make the videos more professional. I think it isn't much energy to make at least a slight script or note about what you will say about the site!
Thanks for the tip! I haven't played around with Loom's editing too much, but largely don't want to edit them because I was actually using the products live.
Imagine I was an actual user trying stuff out and live streaming the things I ran into with it, basically.
I see your point. You can also view the product first time, note down your thoughts and make a video after you explored everything.
Great call!