Google Just Indexed 513 New Pages in One Week. Biggest Recovery Since Launch.
Google just indexed 513 new pages on my site in a single week. After weeks of decline, that's a 38.4% increase — the biggest weekly gain since launch.
Here's what happened and what I think caused it.
The backstory
I run StockVS, a programmatic SEO platform serving stock, ETF, and sector data across 12 languages. At peak, Google had indexed 2,246 pages. Then it started dropping — week after week. By mid-March I was down to 1,335 indexed pages out of ~85,000 submitted.
The "discovered - not indexed" bucket had ballooned to nearly 30,000 URLs. Google knew the pages existed but wouldn't even crawl them.
What I changed
Three things happened in the past few weeks:
1. Killed all comparison pages. I had thousands of thin "Stock A vs Stock B" pages that were diluting quality signals. Removed them entirely with 301 redirects. Painful, but necessary.
2. Thickened content on core pages. Stock analysis sections went from 200 words to 600-800 words of structured, data-driven content. Check out the AAPL analysis page — it now has financial metrics, news, related stocks, and sector context all on one page.
3. Added new high-quality page types. Exchange browse pages, ETF category listings, and industry pages — each with 400-600 words of unique SEO text. The Technology sector page has over 1,200 words now.
This week's numbers
1,848 pages indexed (up from 1,335 — still below 2,246 peak, but recovering fast)
"Discovered - not indexed" dropped by 3,772 — Google is actively processing URLs it previously ignored
70 active users on GA4 (up 19%), avg engagement time jumped from 13s to 1m 34s
Bing: first AI citation ever — Microsoft Copilot cited StockVS in a search result
2 queries in Google's top 10: "hcat" at position 8.5 and "durasteel ev/ebitda" at position 9.4
Still at $0 revenue and 0 real backlinks though. The SPY ETF page has full structured data and hreflang across 12 languages — just needs authority.
What's next
The pattern seems clear: Google rewards fewer, better pages over thousands of thin ones. I'm going to keep thickening content on stock and ETF pages while building backlinks through content marketing (10 articles published across Dev.to, Medium, and Hashnode so far).
Has anyone else seen a similar indexing recovery after removing thin content? Curious if this is a common pattern or if I just got lucky with timing.
