I'm Aleksandr Volodarsky, founder of lemon.io
I started working in this niche in 2015, building Coding Ninjas - Uber for web development tasks. SMB's and agencies could submit a task, and an available engineer would work on it.
Even though it worked well, we had a hard time scaling it. We even raised $60k for 17% equity, trying to spend more on marketing. A horrible decision, I don't know what we were thinking about)
In April 2020, we rebranded to lemon.io and pivoted to helping startups hire offshore engineers (instead of working on specific tasks).
Since, we scaled from $200k to $640k GMV/month, a team of 40, and are on track to $1m by the end of the year.
I also had little success building an audience on Twitter by building in public https://twitter.com/volodarik
I'm happy to answer any questions about our journey, marketing, sales, brand, team building, audience building, and basically anything :)