Grew my 1 person business from 0 to 60 paying customers

To give you some context, I'm a solopreneur building Famewall

It is a tool which makes it easy for businesses to collect testimonials & display social proof in multiple ways

As you can see in the graph, the product was active since July 2022 but it was on standby mode as I was working on an email SaaS

(I successfully managed to sell the email SaaS)

So I've been actively working on Famewall since Sep 2022 for almost 11 months now

This also happened to be the first SaaS product I started working on after quitting my job last year in June 2022

Coming from a software background, I was totally new to marketing.

The surprising thing is most of the growth has been happening only in the last few months

• The blog articles started ranking in Google after 5-6 months
• Word of mouth spread fast from happy businesses using my product
• Prominent influencers reached out to me
• Made appearances on podcasts (which drove exposure)

I still have a long way to grow but the main reason I wrote this is that it takes time to figure things out

And I came so close to quitting during the initial months as it seemed so hard to pull things off as a solopreneur

There's copywriting, social media marketing, SEO, building the product, and cold outreach. It felt that time was never enough.

I was pretty mediocre at it back then. Even now I feel I'm mediocre, haha 😅

But still, it's way better than it used to be last year

Famewall is already profitable & self-sustaining for me so now I'm at a point where I'm growing it comfortably by staying small

I'll keep giving my best to existing customers & I'm actually grateful to have amazing entrepreneurs & creators as my customers with whom I get to interact frequently

If there's one thing that I've learned from the first year of being an entrepreneur, it's that things are going to take time much longer than you expect so it's always a good idea to be prepared

Be it financially by saving up runway or emotionally by being stoic during the tough times