Help I'm a Twitter luddite

My Cheatsheet that has a bunch of Twitter stuff:

• Use tweetdeck (by twitter) and create columns that focus on your keywords i.e. I have a column that tracks twitter list of usernames (VCs) that I'm interested about. I have another list that tracks the tag #esports and another column that tracks a keyword. If you don't know how to do it, I can help.
  Using columns will allow you to keep your eyes focused on those things that matter to you and always be on top of them
• Create columns for your own brand keywords
• Create columns for competitors and related keywords
• Don't be afraid to retweet or share material from your product's niche, it only helps build your image as someone who is deeply interested in topic(s). Extra points if you wrote them (inbound + track them)
• Open your DMs to public, so anyone can contact you in private without having to follow. Maybe they have an urgent question and they don't want to follow you.
• Once you identify a few key-players who seem to like your product ask them for retweets discreetly, they're cheap and show true love for your product (I think of them as kind of like putting their credit card down in a form on your site).
• Track your links on twitter using analytics.twitter.com, UTM tags and bit.ly (or similar) services. A big spreadsheet will help you keep sane!
• Create a cleverly thought out Product Hunt question in the "ASK" section that will allow you to understand and gauge who's in the space, what they're doing and who might be interested in your product. Once you gather a few votes and replies, follow them on twitter with your product. They might follow back...they might check your product out.
• Do the same on Quora, also go around Quora to answer questions in your niche, you'll grab a few hundred or thousands views to your product page

I think that's enough advice to get started from my secret manual 3:)

I cannot help you very much with content, only recommed you buffer to schedule post if you need it aaaand do not forget Instagram! It is going very powerful and you can automate it easily. You can post two/three images per day with at least 20 hashtags related to your brand.

I am not good at Twitter, so I can't help you much there. Just came here to say, nice landing page! How did you build it?