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7 Comments

Help me choose one of these hero titles for my SaaS

After spending a day brainstorming ideas and reading https://www.julian.com/guide/growth/landing-pages#design-template, I have come up with these options for hero title for my SaaS.

I like option 9, what about you? Which sounds better?

  1. Shorten and track your links easily.

  2. The simplest way to shorten and track your links.

  3. Shortening and tracking links made simple.

  4. Create short links and measure performance.

  5. A platform to create and track short links.

  6. Shorten, track and measure the performance of your links easily.

  7. Shorten links using your domains and track clicks.

  8. Shorten links using your domain and measure performance easily.

  9. Shorten links using your domain easily and see what’s working.

on January 24, 2022
  1. 3

    I like the promise of #2, but your custom domain support is the killer feature and should be included.

    #10: The simplest way to shorten and track links using your own domain

    1. 2

      Also, might I suggest adding an example:

      Screenshot of example

      1. 1

        Makes sense and love the fact that it is right below the sub heading and above CTA.

    2. 1

      Thanks. I will add it to my list.

  2. 1

    Honestly, something around #5 seems best to me. Maybe "Create short links and track performance". Nice and simple.
    Then double down on the value you provide in the subtitle.

  3. 1

    Shortening and tracking links made simple.

  4. 1

    Hi Shashank!
    Frankly, I would suggest rewriting your headlines to focus on how you provide an answer to a core desire/solve a core fear instead of focusing on features.

    I wrote an IH post breaking it down but here are the highlights for your headline

    1. look at who your core customers are and what they want most on a core level (power, money, time, etc)

    2. Answer the question: How do users get value from your product?
      → what core desire does it fulfill?
      → what core fear does it help them avoid?

    3. Answer their biggest objection: What are users’ first reason for NOT buying your product?
      → tell them why they’re wrong (like you would in a 1:1 conversation)