Help! Solo founder spending $350/month on bookkeeping

To align our startup from marketing all the to revenue/costs we created a quant spreadsheet

Here's an article on how to create one for marketing:
https://okdork.com/quant-based-marketing-for-pre-launch-start-ups/

I recommend going with a weekly setup

Essentially you'd have a section on the Google Sheet or Excel specific to revenue channels

Then you'd have another section specific to costs (you can make this as in depth as you want)

After setting up those section you can create a formula-centric section for calculating weekly profit.

The above won't replace full bookkeeping but it'll be a great place to start you financial overview tracking.

Here's a good Bench article that reviews what weekly and monthly bookkeeping tasks are key for startups: https://bench.co/blog/accounting/startup-accounting/

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Personally though we pay $500/month for our accountant/bookkeeper and the time it frees up makes it so that we can market/sell more. If possible I recommend focusing on growth unless you have a specific reason to cut costs immediately.

Example: Instead of learning bookkeeping over the next 1-2 months you could use that time to make $350/month more in revenue.

Hope this helps!