Help with Idea and Landing page testing tools
Hey Gang,
My partner and I are looking to run a few landing page tests to test a few ideas - basically:
Adwords --> Landing Page --> Click on Buy Button --> "Coming Soon"
Basically a way to test if our idea has legs and get a rough funnel of how many people might be interested in using the platform.
Does anyone have recommendations on Turn Key solutions (e.g., a company that helps make it easy or parts of the above easy?). Or is the only way to literally create each of the above separately and do everything manually?
The biggest one i'd like to know a service for is abstracting the Funnel/Metrics & Landing page piece. Thanks!
You can just use google analytics and create custom events for everything you want to track.
I also built tuemilio.com for myself for tracking the following flow:
Adwords -> Landing page -> email subscription
It will show you conversion rate, visits, referrals, time to subscription and an email list you can export easily.
Landing page builders like Unbounce could handle several steps at once, and there's a ton of WP plugins out there are well that could handle the landing pages part.