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6 Comments

Help with lack of waiting list signup

https://www.syft.cc/

The idea for my startup came as I was sifting through hundreds of CVs as a hiring manager. I thought there just had to be a better way. So I came up with Syft. It's going to integrate with the existing applicant tracking systems (ATS) like Greenhouse and Lever, and provide methods and models which will enable hiring managers/recruiters to filter their lists in seconds.

I've not received many folks signing up for the waitlist of my startup. Would really appreciate if the idea is coming across clearly, the CTAs are prominent enough, or any other feedback.

TIA

on September 29, 2022
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    Heres a few ideas:

    • What are the key benefits of using this product? (save time, money, more efficient)
    • Do you have any hard core facts you could throw into there "this will save you x amount of hours = x amount of $)
    • I like @silfff idea of showing a user journey. If you can show the visitor the process from start to finish that would really help. Especially if its simple and frictionless.
    • You really need to figure out the value prop for this product is. That will really make the difference in your copy and the way you present it.

    If you want to hop on a quick call and talk about some more ideas you can book via my page: https://www.imaginaryspace.co.uk/

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      Thanks @hroper! Really good points

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    Hi there,

    A bit of feedback from a UX point of view :)

    I think the structure is good, just a few comments:

    • who are you trying to target? Is it recruiters from big companies or startups or freelancers recruiters? I would make a bit more clear the target
    • Do you have any images from the product you could add?
    • In the landing page it says "developing custom models " is there any examples you could show maybe to make it more clear?
    • Maybe you could show a user journey of how your product solve this pain. For instance, how it was done before vs how it's done now, so it is a bit clear for the potential users.

    Hope it helps!

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      Thank you so much! All of your points make complete sense

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    Hey Kitsune,

    I'd love to offer some feedback on this LP for you. I hope it's useful.

    1. Above the fold, it looks great. It's a nice, clean design and your call to action buttons are good. 'Learn more' is always a little vague, though. Maybe try something more specific, like 'See how it works' or something like that.

    2. 'Join the waitlist' takes me to a Google form where I then have to go fill out all my information. Is this absolutely essential? Could I just give you an email address and 'Get early access when it launches'?

    3. Below the fold, it's not quite as visually inspiring. The content could use a little more breathing room and a little less sentences. From 'Why do I need this?' I think your sales pitch content is all there, but it should be broken up and restructured a bit more clearly so it's easier to digest. E.G - a three benefit call out: 1. Save precious time, 2. Hire the best candidates, 3. Outpace the competition. Then expand on each in a line or two, and accompany imagery or illustration or iconography with each benefit, etc.

    4. How does it work - same thing as above. Simplify the way the content is displayed and make it more appealing/easy to skim. I'd consider three of four steps, sequentially. Step 1 through 4 of how it works, with step 4 being the pay off to the end user.

    5. When can I have it? Maybe consider reframing this to build anticipation. 'We're launching soon, be the first to try it!' with a CTA inviting them to give their email address.

    6. There's no call to actions below the fold. Add some, focusing on the main objective, which is to get them to sign up for early access.

    7. Have a logo carousel of all the ATS software it integrates with. That builds some authority and credibility, and will give you some rub from those brand logos your audience will know. I'd add that probably just under the hero section, but you may need to experiment.

    Feel free to reach out or pick my brains further. Always happy to guide and help.

    Good luck with it!

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      Wow thanks for all the points @studiostack!!