Helping growing companies scale execution - is this landing page clear enough ?
https://www.okayhq.com/
I'm working on a tool to help growing companies scale execution and I would really appreciate your feedback on copy clarity, the video, and the call-to-action.
Landing page is at https://www.okayhq.com/
The tool I'm working on would do this:
- setting team goals and helping people understand the "why?" behind their work
- record important decisions in a standard way so everybody is up-to-date
- document "who is working on what" and "who can make a decision on X"
Thanks!
I don't know what an 'OKR' is. I presume that is jargon that all your target customers will know?
I like your page layout, but found the description of what your tool does to be less clear than how you summarized it above.
OKR stands for "Objectives & Key Results", which is a popular goal-setting method in Silicon Valley (e.g. Google). Thanks for the feedback, I will make an effort to remove the jargon.
Don't remove it. It's OK to use jargon if your specific audience uses it, however it'd be great to explain it at least once.
I agree; while I am familiar with the concept, it'd be great to introduce it smoothly.
I don't know enough about the market to tell you what I think of your product, but you choose a name that will always make it hard for you to be found on any search engine.
I'm probably not your user type, because I don't work with OKRs at the moment, however I know them. My only doubt would be, why would I change from my actual setup to yours? I don't see the "motivation" on the landing
I'm not familiar with the "motivation" part of a landing page - do you mean insisting more on the problems / challenges my users may be facing ?
Exactly, if right now I'm using a spreadsheet 100% customised, or a tweaked Asana board with its sub-tasks well defined, that took me a lot of time to craft. Why would I change to something different?
I started working on this precisely because these solutions did not scale (in my experience) once you get past 50-100 ppl and 10+ teams. The fact you are mentioning this makes me think that I did not highlight this scale aspect enough.
Yep, I thought about it to be targeting to all audiences, making clear that is for large teams might help feel these group identified
Hi!
Congratulations on publishing your landing page! I have some feedback:
Hope this helps!
Super helpful, thanks for the candid feedback. For the video, I'm working on recording the sound.