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Here I am, 45 yo, launching another product, trying to make some money...

Well, that's my product #22 since 2008, but from 2008 until 2015 I was focused on a single product that I created and ran until 2015 when I sold it.

So, in practical terms, I started building more products in 2017. That means 21 products in less than 8 years. Only 4 of those made > $100.

17 of them failed. People often say each failure makes you learn something new. I'm sure it's the truth but it's also super tiring. You need to restart all over again when a project fails. New motivation. New goals. New dreams.

Like many of you, I feel the frustration.

I'm now excited with everything AI. I even bought a tiny project last year, another wrapper, that uses AI to convert text to voice. It makes a small amount each month and I'm trying to grow it.

Then I launched another wrapper, that creates sound effects from text prompts. Another failure.

Last week I launched Owlendar, which is a tool (AI agents) that "tries to solve my own problem": it automatically researches keywords, plans, writes blog posts and publishes to my blogs' platform.
Comment below if you want to test it

I also don't want to pay $100s for a SaaS subscription to do it for me. My projects aren't making enough money. I don't want to be cashflow negative just to test if SEO can solve my problems.

Anyway, being a founder is not easy by any means, but I also don't want to give up.

if you're curious, here's the list of my projects.

I'm not here to brag or anything. I'm not a millionaire because my first product made $2.8mm. Let's remember it was throughout 6 years. And also, I had 3 fixed employees + freelancers + office space + server costs........

on February 24, 2025
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    Hey Leo, similar story, I feel you. For some reason I still feel unreasonably optimistic, probably because of the ONE success. Did you discern what made Nera different to all other projects? If I may ask how much did you invest in anytospeech? Blasphemic question: how often do you consider joining Apple?

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    Hey man! It seems like you are somebody who lost his mojo?
    You did your own startup and made it a success. You had confidence because you had done it once, so you can do it again, right?

    Then you try different things out and you end up in a losing streak. With every failure, you keep losing your confidence and get into a vicious cycle.

    A similar scenario would be - there was a trader who was kick ass in his trades. He made a lot of money. Then one day, he goes on a losing streak. He keeps making losses on every trade. And with every loss making trade, he keeps on losing his confidence.

    So what should the trader do at this point of time? Take a break from trading!

    I also suggest that you take a short break. Take a vacation, relax for some time, talk to loved ones, indulge in a hobby. Don't take failures seriously, they don't define you.

    Invest in your health. Most importantly, try to relax yourself. This will make your creative juices flow again! Do meditation. I have myself been doing yoga and meditation for around 20 years and can't explain how good they are for one's mental health!

    HTH