How can I make pre-launch a success
I'm working on a new microsass in NPS space. I just made a quick landing page for collecting emails for the launch. My other saas that I built (simple okr still running) was fully up and running from the start and I ran ads to acquire customers. How do you drive traffic to these landing pages for products that are still in private?
Any other feedback is also welcome. See npsbox.com
Interesting question, I think the best thing indie maker can do is to build community. So, you can build twitter, or instagram, or newsletter, or even blog and write about that industry or domain. After that, you can easily convert some of your followers to beta testers and users of your upcoming product. Building community isn't easy job, and it requires a lot of time and effort, but it's possible - just be constant and helpful to others.
You can start on IndieHackers, create a page for your new project and start sharing your progress and thoughts 🚀
Also, something you can do now is to post it on ProductHunt in Upcoming products category.
P.S. I like your landing page, but I think it should be more visually stronger. With better landing page design you can be featured on landing pages galleries like lapa.ninja, featuring on these galleries can drive a lot of traffic to your landing page.
BTW. You can give something in exchange to subscription. Maybe 20% discount when you launch your product.
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Thanks for the feedback @JotaPanotive. Haven't thought about adding a copy for a discount next to subscription box for early birds. I will look into adding something like this.