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7 Comments

How do you find a name for your project?

I had a hard time coming up with a good name for my project for which there is still the domain available. I also tried name generators without success.
What's your strategy on this? Can you share maybe good services/apps which suggest good and still available names?

posted to Icon for group Productized Services
Productized Services
on May 16, 2020
  1. 3

    Hey @tiggu!

    Here are a few resources we generally use to find good names:

    • https://www.panabee.com/ - a quick way to check terms with suffix, pretty solid if you want a brand name made of 2 words

    • https://namelix.com/ - this is super solid in terms of catchy names, but their .com is already taken pretty often, and they don't let you filter domain LTDs (it's more for brand names than domains)

    • https://www.namemesh.com/ - one of my favorites, it gives great suggestions

    • https://wordoid.com/ - this has a "language" feature which is super fun, it helps you generate a creative name that feels like coming from the language you choose

    Besides that, I tend to agree with @csallen, it's a matter of freeing up your schedule for a few hours and let your mind focus - it helps a lot to do this brainstorm with somebody else, so you can ping-pong names to each other.

    Hope it helps!

    1. 1

      Tank you very much.
      Before I decided to go with Autote, I played around with https://namelix.com/ and had the same learning you did: The names are nice, but the domains are either taken or very expensive.
      https://wordoid.com/ looks like a lot of fun, and for my next naming challenge I will definitely search there.

  2. 2

    There's a branding company called Igor that has a guide to naming. There's a long version and a short version floating around the web in PDF form that I'm sure you can find via Google. I read it a long time ago, and it's been super helpful.

    In my experience naming just takes a lot of concentrated effort and time. I've dedicated up to a full day to it in the past. It's frustrating and doesn't feel like you're making any progress, until suddenly you do, and then you're happy and you feel like it was worth it, because now you've got a great name for the rest of your company's life.

    That said, you don't necessarily have to get your name right the first time around. The story of how Stripe got its name comes to mind.

    1. 1

      I totally agree, for me the name was one thing but once the logo was complete and felt complete, I was even more happy and the process was finished.

      You mean this resource: https://igorinternational.com/process/igor-naming-guide_12.pdf I believe?
      Also thanks for the stripe story, where interesting and funny.

  3. 1

    Hey!

    We just released a new article detailing the steps we took to come up with a good new brand name. It's got plenty of links and spreadsheets for you to use to make the decision a lot easier. Good luck!

    https://blog.liteflow.com/2020/05/18/liteflow-name/

  4. 1

    My very simple, basic strategy — allocate 1 hour of your time:

    • A name without a domain name is not great (I prefer .com's). Use a domain name registrar (see below)
    • Have your brand in mind. Names will need to be on brand
    • Go on GoDaddy and start playing around with names that relate to your area at an abstract level. Be playful.
    • Is it spell-able? If not, don't use.
    • Is it too specific? If so, skip.
    • Shortlist names and get feedback from a few people
  5. 1

    I used to do this also. Try not to make "name" conventions a priority. I actually was just creating reasons to not execute because I was scared of failure. I don't think that's your issue, but the bottom line was that I was focusing on the wrong things and learned how valuable my time is.

    My advice is to name it whatever the value it brings of thing it solves : "note app = koolnotes4u.xyz" The name will matter, but it can be changed later. Just get the "thing" launched and start making sure there is a market. Use your time wisely and focus on finding users/clients. Then figure out how to get feedback, I doubt anyone will mention the name . Good luck

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