How Do You Get Early Traction For Your project?
When you’re just launching your project, the idea of growing a customer base out of thin air seems quite daunting—and it certainly can be. How do you identify your target market? Where can you find them? How do you get them to sign up to learn more about your product
It helps if you put yourself in their shoes. Also, talk to them: Ask them if there are any fb groups/websites they visit on regular basis. For a list of acquisition channels, see the link in my profile bio.
About signing up and learning more about your product, it's a whole topic on itself. Basically, there are whole books about the questions you asked here :))
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