How do you launch a SaaS product on AppSumo?

AppSumo is a marketplace offering products at discounted prices.

Adding your product to it, you'll be required to do a lot of time-consuming, complicated work such as making promo codes, Tax, ...

So try to market your product on some places like ProductHunt first then when it is stable enough, you can think about AppSumo.

I'm in the process of listing 'ReplyMind' on the AppSumo platform. This opportunity arose when the AppSumo business development team initially contacted us. Following several meetings, they extended an offer for their Select Lite Partner Program, which involves promoting ReplyMind as part of their Black Friday campaign.

However, we will need to make several adjustments, both on the technical and business model fronts. It's important to note that AppSumo primarily offers lifetime deal packages, aligning with their marketing motto: 'Never pay the full price for software again.' This means they will likely aim to sell our product at a significantly reduced price.

I launched a product a few months ago and someone from AppSumo actually reached out to me asking if I'd be interested in launching there. We scheduled a call and gave some recommendations and a link for their partner portal. The work needed to list your product on their platform is actually quite easy.