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How do you remove cold subscribers from your list?

As I mentioned in my Show Your Stats post earlier this week, about 18% of my list are cold subscribers after a little over a year of pretty heavy growth.

I'm starting to think about how to clear out those cold subscribers, and I'm curious how y'all think about that process, and if you have any recommendations on how to do it well!

I'm a ConvertKit user, so if anyone else is a CK user and has protips around automation to help make this process easier, I'd love to hear about it! 😄

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    I do not understand this trend of removing people who do not register on your tracking systems. Maybe people don't want to be tracked but still read your content? Personally, I don't understand the idea the if you can't track them you don't want their eyeballs.

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      This comment was deleted 7 months ago.

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        Interesting, I thought the vast majority of email clients DID block images by default. I thought most people had to click to enable images from the sender. Maybe I'm wrong?

        This is a few years old but shows quite a few email clients blocking. Also a little old but says 43% of images are blocked in emails. Updated more recently but claims similar numbers.

        Do people really see images in email by default? I could be misinformed and all these articles could also be wrong.

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          This comment was deleted 7 months ago.

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    What you have to do is update your terms and conditions, add that "if you are inactive for over a certain amount of time your account gets deleted" But before you update it, legally you have to email all your users informing this change is happening.

    Once youve done that and made the change, users cant come back and challange. Always cover your back before you remove anyone.

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    This comment was deleted 7 months ago.

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