I usually lead with something like, "Indie Hackers is a community of developers and creators helping each other build profitable online businesses."
Then I go into detail about different parts of the site. For example… "Founders volunteer to be interviewed on the podcast and the website, where they tend to share exactly how much money they're making, how they came up with their idea, how they found customers, etc., so others can learn. And there's also a community forum where anyone can share what they're working on and ask for help."
How do you explain it? What kinds of reactions do you get?
(Thanks to @bubsolow for the idea to post this 👋)