How Facebook Groups replaced Tinder in Pakistan
An interesting story on how Facebook Groups replaced Tinder after the government banned Tinder in Pakistan.
Many SaaS ideas come as inspiration from Facebook Groups. For eg. travel groups existed before BlaBla car was born. Tinder -> FB Groups is this process in reverse.
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Everything is a dating platform if you're brave enough
Lately, in my online dating age range people check out my LinkedIn before anything else......that's weird.
hahahahahahaha
True. How you doin? 😂
😂
Damn, didn't know this was a thing.
The rishta aunties scene here is crazy lol
I know facebook isn't cool anymore, but fb groups are still so underrated imo. Off the top of my head, I remember that Sean Anthony of GrowthResponse grew his subscriber list to 7,000 basically just using an FB group he created. And one of the most convenient aspects of this is that after you get your first 100 members, fb begins to know your demographic and starts helping you out by recommending your group to compatible users.
Yep. Growth within a social network like TikTok/FB/IG/Twitter/YouTube is easier than growth outside of one (e.g. via a mailing list or podcast), because these networks have built-in advertising mechanisms built in to promote you to potentially millions of people.
That's why it's often better to have an A-->B strategy, where A is some social network, and B is your mailing list, rather than starting at B.
What about the fact that you don't own the audience? For eg. I have a Slack group with close to 7k people. Sure, it took a proactive approach to bulid the audience but I also "own" it in terms of having an email.
So a product-market fit in reverse :)
sorta like other reverse positions :p
The irony of banning Tinder etc. for problems of "immorality" just to allow, of all companies, Facebook to become the de facto dating site…
I don't think it was to "allow FB to become" the de facto dating site; It just happened.
Brands sometimes create sub-brands that are designed to hit a new market — I wonder why Tinder didn't do this. They could have easily created a new app with pretty much the same codebase, just branded differently for this particular market. Sort of a PG Tinder.
I guess they just didn't need to do it — they're doin just fine. But still, it's a bummer that FB is getting all the action.
There's a facebook group called "Subtle Curry Dating" that skyrocketed with posting profiles. It's like more rewarding I feel than tinder.
Wasn't subtle curry dating a meme group?
It's like full blown dating now.
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