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How HR teams use communication to improve employee engagement?

Welcome to the 20th episode of the employee engagement webinar by OffiNeeds. In this guide, you’ll find expert tips and strategies on how the HR team can improve employee engagement via clear communication.

Guest speaker of this show is Govind Negi, founder of HR SUCCESS TALK and Head of Talent-Europe and India.

Let’s get started.

1. Define Success through Behavior, Decisions, and Compassion

Leadership is not determined by title, but by behaviour, decisions, and compassion to build a successful culture and engage employees.

Organizations build their culture to attract talent and achieve their mission and goals.

Researching reviews of an organization can help you determine if the culture is conducive to staying with the company for a longer period of time.

Leadership must commit to and demonstrate the desired culture in order to build it successfully.

Leadership plays an important role in culture building and employee engagement, but defining what makes a good leader can be difficult.

Organizations should define leadership and its role in employee engagement to ensure successful leadership.

Leadership is not determined by title, but by behavior, decisions, and compassion.

2. Leading with Courage

Leaders should take courageous risks and support their team members, even when decisions are wrong, to protect lives during difficult times.

  • Leaders should be able to act on their people's needs, not just sympathize.
  • Leaders should take courageous risks, be accountable, and take responsibility for their team's successes and failures.
  • Leaders must be courageous, but this requires a culture that encourages risk-taking and does not penalize failure.

Decisions, even wrong ones, are better than no decisions, and leaders should support their team members when they fail.

During the pandemic, India faced a difficult second wave, making it one of the worst times, and it was all about protecting the lives of people.

3. Story of HR Success Talk

Despite taking courageous decisions, HR Success Talk lost three people due to medical conditions, but HR Success Talk is a passionate community of 1.5 lakh members to share best practices and solutions to benefit the world.

We took decisions to support our people, but unfortunately lost three people due to medical conditions.

Taking courageous decisions is okay if you have a supportive culture and leaders who have your back.

HR Success Talk is a passionate community of 1.5 lakh members in the midst of busy schedules.

HR Success Talk aims to bring together HR and business leaders to share best practices and solutions to benefit the world.

4. Build a Strong Employer Brand and Culture through Personalized Corporate Gifting Solutions

Companies must build a strong employer brand and culture to engage employees and stand out from the competition through personalized corporate gifting solutions.

To make the biggest impact with corporate gifting, send personalized cards handwritten by the sender.

Leadership is about showing employees that they are valued through personalized corporate gifting solutions.

Organizations must find ways to send merchandise to employees virtually, such as using an e-commerce merchandise store.

HR roles have drastically changed in the last 20 years, shifting from a focus on payroll and compliance to a focus on talent and how to contribute to business.

Talent is now a major factor in business success, with companies competing for the best talent and colleges benefiting from the increased demand.

To retain employees, companies must build a strong employer brand and culture to engage people and stand out from the competition.

5. Adapt HR Strategies for the Virtual Environment

HR must adapt to the virtual environment to ensure a balance between business and employee needs, and employee branding is key to successful recruitment.

HR strategies must be adapted to the virtual environment to ensure a balance between business and employee needs.

Building an employer brand is essential to acquiring talent, as without it, you will lose out on potential candidates.

When considering a job offer, salary is not the only factor to consider, as the organization and reputation of the company are also important.

Sandhya will research the company's Facebook page, Glassdoor reviews, and LinkedIn contacts to make an informed decision about the company.

Employee branding is what your existing employees tell about you and plays a big role in recruitment.

HR is the facilitator, but it is the responsibility of business leaders to drive employee engagement and retention, not just HR's job to control it.

6. Build Trust and Accountability for Successful Flexible Working

Managers and team members must build trust and accountability to ensure the benefits of flexible working are not abused.

Managers and team members must build accountability in a conducive environment to ensure that the benefits of flexible working are not taken advantage of by a few people.

Trust is the basis of culture and accountability, and it should not be penalized due to a few people taking advantage of it.

We have come to the end of the session, thank you for attending and I hope you found great value in it.

Final words

By investing in clear communication, HR teams can not only improve employee engagement, but also foster a culture of trust, accountability, and mutual respect. Remember that employee engagement is not a one-time event, but an ongoing process that requires continuous effort and commitment.

👉 Watch the full interview here

on January 19, 2023
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