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How I got KPMG as a customer and hit $380 MRR

Today marks a special day for Bookis. After months of going back and forth with KPMG, I was able to accommodate KPMG needs for a booking system for internal usage.

Bookis was initially created to help businesses to manage their appointments, customers, and their staff. A few months back I was approached by a friend who works at KPMG and told me that they needed a booking system for their gym and a booking system for booking Desks. I was thrilled to have KPMG as a potential customer and even though Bookis is not a platform for this kind of application (or so I thought) I jumped and wanted to accommodate them by extending Bookis.

After serious thought, I realized that KPMG could help me build a feature that was anyway on my todo list; An external-facing appointment booking system that would let customers directly view the availability of a business and book appointments. The skeleton would be the same with what KPMG wanted with the difference that I would have to make this "portal" a bit more modular so that depending on the business it would allow different types of bookings.

The key take away point for the above is that sometimes it is possible that some customers can help with the development of features that you would do anyway for other types of customers which is another way of saying that customers lead the product.

Things learned during this process:

  • Enterprise-level companies move a bit more slowly in deals
  • The customers lead the product
  • A product can be broken down into parts and you can have customers pay only for parts of the business
  • Some customers can help pay for the development of parts of the platform that can also serve the needs of other customers

Most of all have faith in your product and in your ability.

on July 18, 2020
  1. 2

    Congrats!!
    Be careful, though, to meet all the requirements, it may cause you to lose your focus.

    1. 1

      hey thank you! thats true, so far i am keeping up lets see!

  2. 1

    Thanks for sharing this Petros! It's really empowering as I'm thinking of how to go B2B with SMUMods.com.

    Is there anywhere I can read more about your experiences with building your business?

    1. 1

      Hi gczh thanks for your kind words! I am afraid I am a little bit behind sharing experiences but if you follow me here you will probably see more of my experiences soon enough! Good luck to you!

  3. 1

    Good approach... I have been doing this for three years. My product development is financed by my clients. They pay in advance for new features they want and I split my work between what they want and what I think they will also want one day. It's much easier than to build things no one has ever paid for. However this approach only works if it's more convenient for the client to pay for a new feature and wait, than to buy an existing solution from a competitor. If there's no good alternative you are in the best position since it means you are the leader in your niche. Microsoft Windows was once a product that IBM helped develop.

    1. 1

      I totally agree with you. However, it's not always about existing good alternatives. Part of selling something is providing the best deal that they could not refuse. Of course, that doesn't mean I gave them the cheapest deal but rather the most complete deal that made them look no further.

  4. 1

    well done Petrox :-)

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