How I made 38k MRR before I built.

Oftentimes, potential entrepreneurs or Indiehackers, have ideas but no course of action.

I have worked with the startup after start over the years, and the number one thing that I realized between the winners and losers was their ability to pitch the concept before building it.

In my case, I did just that, not once but multiple times.

I didn't wait around and wait for an MVP, and I just started reaching out to people and pitching.

I focused on creating relationships, and I didn't even have a company name.

I knew the outcome I wanted to deliver and the process I would automate, and I understood how to speak about it.

That's all it takes, hackers; get out there and start pitching.

Don't overcomplicate it, don't worry about visuals; if you have them and you think they add value, then do it.

Otherwise, focus on the pitch and the feedback, and write about the process.

It's cheaper to fulfill the process in the early stages, learn from the customer during the process, and embed with your market while generating real revenue upfront than to spend months building a box you'll have to live in.

The result will be building an MVP that customers actually care about.

That's why this is called the minimum viable offer.