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🔥How I reached $13k in revenue in 5 months with my first SaaS

This is my first time launching my own SaaS, and I want to share my progress with you.

Initially, I planned to develop the project with a friend, but he decided not to join me because I'm not a developer. We couldn't agree on the importance of development versus marketing.

Here are my results after 5 months from scratch:

Website: SocLeads (https://socleads.com/)

Product: Scrape emails from Google Maps, Facebook, Instagram, LinkedIn, X (formerly Twitter), and YouTube using keywords, hashtags, or followers

Revenue (total): $13,400

MRR: $4,600

Clients: 119

How did I achieve this?

I hired a developer who created an MVP for $1,300 in one month, with additional improvements costing $900. I then focused on learning marketing. Previously, I had experience only in enterprise sales, so SaaS marketing was entirely new to me.

Here are the results from various channels:

Google Ads: 5,760 visits, 38 paid users, $1,700 costs

SEO: 1,932 visits, 6 paid clients, free

Reddit: 1,299 visits, 4 paid users, free

IndieHackers: 945 visits, 2 paid users, free

Product Hunt: 388 visits, 14th place for the day, 2 paid users, free

I would appreciate any feedback and suggestions for improving my marketing strategy.

posted to Icon for group Building in Public
Building in Public
on July 3, 2024
Trending on Indie Hackers
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