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How I reached 2K Users in 1 month

Hey I built an e-learning database for bootstrappers and early-stage founders. It took off like wild-fire, reaching 2k users within month 1.

Why did I do it?

I've been using playbooks/blogs as my main source of start-up + bootstrapper learning and education. Y-C, IndieHackers, Demand Curve and Lenny's newsletter really kill it. I thought well, I could maybe help other founders learn too.

How did I do it?

  1. Research/Analysis (pain points of the learning curve of becoming a solopreneur.)

  2. Where do they live? (Reddit, Twitter, Phunt, Betalist)

  3. Create a fast solution: Softr + Airtable integration (a sexy looking database)

  4. Publish to my friends and peers (improve + optimise)

  5. Publish to 20 different listing sites

My Product hunt page: https://www.producthunt.com/products/100-start-up-growth-playbooks

  1. Gave 5k Start-Up Journalist Database as Incentive to share on Twitter

P.S.

I'm now building a creative growth agency for early stage start-ups and bootstrappers, so drop me a dm or email aaron@tractionagency.io if you would like to explore working together ;)

on February 10, 2023