How I successfully rebranded my newsletter
https://creatorscience.com/rebrand/
Last week, I unveiled the new brand of my business and this newsletter.
I’m proud of how smoothly the transition has gone thus far, but I wish I could have avoided a rebrand entirely.
So to hopefully save you the same pain and give you my playbook.
Congrats on your smooth rebranding Jay!
Merging science and creativity in your brand makes a lot of sense. I have always been thinking of science (STEM, in particular) as a form or art. I am a scientist (PhD in Physics, etc.), and a published author of scientific articles, including book chapters, and I can certainly say that no scientific research and no scientific publications are possible without artistic creativity.
When people say "artist", they usually mean movie stars, musicians, fiction writers, poets, visual artists, etc., but in my opinion scientists are as much artists as those who are called artists.
And of course, being an indie hacker means that you are an artist/creator and scientist at the same time.
Good luck with the fresh start!