How much customer interviews do you guys do for your products, how does that effect that products you build? How do you keep track of your interviews?
Haven't done a ton of official ones. More just casually talking to customers and getting feedback.
What have you taken away from it? Do you have a process, written questions?
yeah, not much of a process. There were some common questions that we asked. Main take aways from talking to customers was mostly just understanding their needs and issues better. You have to understand your customers.
Doing this in a casual seemed to be good enough for us at the time. We could have an overall sense in our head of what the overall feedback was telling us. documenting it like your saying I'm sure can be helpful in making sure that you know what the data is saying.