If you don't know Noah Kogan, he is one of the most brilliant growth marketers in the world.
Here are some key takeaways from the video:
Even if you don't have a product ready, start building your email list and connect with your potential customers.
Build a relationship with them.
Ask them about their pain points. Use this in your product messaging later on.
Jot down your customer's pain point and write relevant content for your audience.
Create a content calendar.
Start with SEO from Day #1.
Target low competition keywords & start driving traffic to your website.
If you have a budget, sponsoring niche websites and creators in your market can be a great source of quality traffic.
Buy ad space on their website and get email sign-ups.
Moreover, you can sponsor newsletters too.
Create a list of sites relevant to your niche and write Guest posts for them.
You get a backlink meaning extra SEO juice, more traffic, and exposure.
Ask for a cross-guest post. Win-Win for both.
This way he and his team were able to grow mint.com to 1 million users in just 6 months. Later on, it got sold to intuit for $170M.
It is unbelievable how small things compound into big returns.
Btw, I just published a 2100-word mini guide on SaaS SEO
• If you are a marketer looking to improve your SEO skills, you should read this.
• If you are a maker looking for your 1st organic customer, don't miss this
Small Plug: I will be launching an eBook on SaaS SEO soon 📗
Done with 70+ Pages so far.
You can Join my SaaS SEO Guide Waitlist and get an early bird discount when I launch
Do you have your own product? What problems do you get while acquiring your first customer? Comment below and let's have some discussion 👇